Yacht listing checklist for central agents: make your fleet broker-ready

Start with a stable identity. A name alone is not enough: different yachts can share a name, and one yacht may change names.

Supply the current yacht name and any relevant former name. Add the builder, model, build year and refit year where those are documented, plus length, yacht type and a representation reference your team can trace. Name the organisation responsible for maintaining the record, and date the information supplied.

Use the same identity across the brochure, rate sheet, image folder and platform record. If two records may describe the same vessel, investigate before merging them. Similar names do not prove duplicate inventory.

Specify sleeping guests, cruising guests, cabin count and the actual sleeping configuration separately. A statement such as "sleeps twelve" does not explain whether that includes convertible berths or crew accommodation.

Record the service offered: crewed, skippered or bareboat, including any conditions that change the arrangement. Do not let an optional skipper or cook turn into an unconditional claim that a yacht is fully crewed.

Amenities should be specific and supported. If a feature is important to suitability, identify what it is and whether its use needs confirmation. "Water toys available" is less useful than an accurate inventory with any operating restrictions flagged for the broker.

For a broader sourcing framework, see how professional brokers evaluate a charter yacht.

A number without its context is not a dependable charter offer. Keep each rate with the fields below.

Do not derive an all-in price from an incomplete rate sheet. Keep a yacht's broker commission distinct from a platform's fees. Private Charter does not charge a subscription or a commission to central agents who register by 30 November 2026, 23:59 Europe/Madrid. That platform term does not mean a yacht has no broker commission, tax or operating expenses. Central-agent desks registered after the deadline follow the list prices on the pricing page.

The charter working-budget guide explains how those components affect a client-facing estimate.

A brochure is not an availability calendar. If your source publishes dates, include the source and its update date. If it does not, say that confirmation is required.

For a live enquiry, the useful record includes the requested dates, embarkation and disembarkation context, status and responsible respondent. An option or hold also needs an expiry understood by the parties. Do not convert silence into "available".

This checklist concerns the evidence supplied with a listing. The separate availability guide covers the operational states from enquiry through confirmation.

Being able to download a photo is not permission to redistribute it. Supply the credit and the permitted uses with the asset, not in an unrelated email that disappears during an update.

Confirm which images may appear on the public profile, in broker proposals and through any approved feed. Record restrictions, attribution requirements and any expiry or withdrawal instruction. Permission for one website is not automatically permission for every partner or channel.

Keep client information, private operator contacts and other confidential material outside public brochures. Supply only what the relevant audience is authorised to see. If rights are unclear, withhold the asset until they are resolved.

Identify the house enquiry inbox or authorised yacht-specific destination. An account's sign-in email and its commercial enquiry inbox serve different purposes; do not assume they are interchangeable.

Assign someone to receive corrections, answer broker questions and approve material changes. When a rate or representation changes, that owner should be able to identify the affected profile and replace the old source without creating another yacht record.

Before the profile goes live, ask the questions below. A failed check does not require inventing the missing answer. Publish only what is approved and sufficiently supported, or hold the profile until the essential gap is closed.

Private Charter's agent workflow accepts an agent-created listing, a supplied PDF or an operator URL for that yacht. Sending one yacht page is not permission to harvest the rest of a website. Missing specifications, rates and destinations are not invented.

Start with the material you already control, then use the checklist to make gaps explicit. List your yacht or fleet when you are ready to prepare its professional profile. Published rates and availability still require appropriate confirmation for the actual charter.